Friday, November 7, 2008

There’s A Book In You!

There’s A Book In You!By Viojieley Gurrobat

You know you have the skill, knowledge and ability to write abook. But what’s keeping you from writing is the problem ofpublishing it. You don’t have a direct line at the editors ofsome of the biggest publishing house in the country and youcertainly can’t afford getting rejected for several times bythese publishing houses. If this is your dilemma, then maybe itis time to consider self-publishing.
But what is self-publishing? Self-publishing basically allowsthe author to be in control of the entire creative and sellingprocess of his book. Self-publishing is one of the fastestgrowing book publishing method in the publishing industry. Ifyou are a self-published author you pay the full cost ofproducing your book and are responsible for marketing anddistributing it. This means that all subsidiary rights, thecopyright, all finished copies and all money received from booksales are solely your.
Printing the book is just a small part of publishing your book.Selling it is the most important factor. There are hundreds ofprinters out there that are willing to print your book. But youmust be careful in selecting the right one or it could cost youthousands of dollars in sales.
Profit may not always be your reason for writing a book. Yourbook may be designed and created to fill specific needs of abusiness, organization or your family or it may be designed toexplore your own interest. As traditional publishing housesprefer books that will interest the mass market, they will notusually accept a book intended for a small audience. Thus,self-publishing may be right for you.
Some of the reasons that people self-publish their work arebecause of time, control, profit, legacy and locality grounds.Because a book is a reflection of the author, self-publishinggives you the final word on the direction of your work. Alldecisions are wholly yours and not entrusted to third partieswho have interests different from your own. Additionally, as aself-publisher you own all rights to your book. If you use atraditional publishing company, they will own all rights. Thus,if they lose interest in your book you will not be able to printadditional copies unless you purchase your rights back. What’smore, people do not only publish their books to make money. Theypublish to share what they have learned or leave a legacy.
As a writer you would not want your precious books to end up insome dusty garage. So if you think self-publishing is right foryou then it’s time to start moving and polishing your pages toget them snapped up as soon as possible.
About the Author: Viojieley Gurrobat loves readings books inher spare time. She writes stories and poems about anythingunder the sun. For comments and suggestions kindly visithttp://www.aprintingpress.com/BookPrintingPress.html
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A Book Note Vs A Book Report

A Book Note Vs A Book ReportBy Adam Smith

Introduction

Since our early days of elementary education we have beenfamiliar with what a book report entails. But do you know what abook note is? Good question you say? Great! Read on and togetherwe can explore the relationship between the two.
Preparing the Reader
For starters, a book report provides the reader with generalbackground information such as the setting and time period.Where does the story take place? When is all this occurring? Fora reader it is important to have some sort of working knowledgeof the book, before diving right in. This working knowledge ofthe book can enhance our understanding of the events andcircumstances found within the book. The setting and time periodcan explain many things concerning the actions, behavior, andpersonalities of the characters that might otherwise bemisinterpreted.
Likewise a book note offers up similar information for thereader to consider before setting out to read the book. Itprovides the reader with insight into the objective and focus ofthe book. Just like it is difficult to find the solution to aproblem if one does not really have a firm grasp of the problem,it can be challenging to completely understand and get the mostout of a book if the book’s primary mission is lost on thereader. It can answer questions like what is the purpose of thisbook or what is the author’s main argument. A book note mightalso offer up additional information, such as the style theauthor employs to support his/her argument. It will inform thereader who the intended audience is, so that the reader willhave a better idea as to whether this book will prove to be agood read. In their own unique way, book reports and book notesprepare and inform the reader before delving into their book ofchoice.
Teaser vs. Review
However, a book report offers more information than just asimple description of the setting and time period. It alsointroduces the reader to the main characters of the book,granting the reader a feel for what the characters will be like.In addition, a book report almost always offers the reader ataste of the plot, employing extreme caution not to spoil it.This provides the reader with a convincing reason to read thebook, having just wetted their appetite with a suspensefulsynopsis of the storyline. A good summary of the plot willrelate the adventures of the main characters, and offer insightas to what the main characters are trying to overcome orachieve. The summary of the plot might also include a fewparticular events that happen to the main characters.
On the other hand the second half of a book note has a morepersonal feel to it as it seeks to provide just one person’sindividual assessment of the read. Its primary objective is toprovide the reader with a personal evaluation of the book inquestion. It might examine how the author achieved or failed toachieve the perceived objective of the book. Often times a booknote will explore the good, bad, and ugly of the book. What didthe author do well? What didn’t the author do well? What are theshortcomings of the book? In what regard can the book beconsidered a success? Finally, a book note will discuss theoverall quality of the book. Like a movie review, the book noteshould help the reader decide if the book is worth his/her timeor not.
About the Author: Adam Smith is a client account specialistwith http://www.10xMarketing.com – More Visitors. More Buyers.More Revenue. For more information, visithttp://www.oneminutemillionaire.com/affiliate/glossary/book-note.asp
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Article Marketing & Book Promotion: Promote Your Book To The Top Of The NY Times Best Sellers List

Article Marketing & Book Promotion: Promote Your Book To The TopOf The NY Times Best Sellers ListBy Eric J. Gruber


Although, Mark Hyman, M.D, the New York Times Best Sellingauthor, and practicing physician, had a strong, multi-facetedmarketing and sales plan in place, the addition of an articlemarketing strategy helped him in his successful quest to pushhis book, UltraMetabolism – The Simple Plan For Automatic WeightLoss to the #2 spot of the NY Times Best Seller List. Dr.Hyman’s article marketing campaign was only one piece of thepuzzle, but an important piece that helped him establish keyrelationships with website publishers that will result inincreased, targeted traffic and stronger sales for many monthsand years to come.
By including a targeted article marketing program into yourmarketing and sales plan, you too could achieve book-marketingsuccess. Doing this effectively requires planning and perfectexecution from beginning to end:
Step 1: Create An Article That Grabs Readers Interest
One of the most important parts of the article is the title.Remember, the first 3-4 words of your article title have themost weight with Google and other search engines. The point ofthe title is to intrigue your audience to actually sit down andread the article. You may even want to offer an outrageousproposition that you can fulfill within your article body as wehave with the title of this article.
The articles that get the best results are the ones thatprovide unique, high quality content that solve at least onepiece of a problem puzzle. However, to convert readers tobuyers, you must not give the reader all of the answers to the“HOW” to solve a particular problem. Instead you want to teasethem with some of the how and top it off with the why it’simportant.
Step 2: Turn Readers Into Prospects With A Strong Call ForAction And An Offer They Can’t Refuse
You want to encapsulate the essence of what makes you and youroffering unique. This is your Unique Selling Proposition. Dothis by chiseling away the information that no one cares aboutfrom your golden nuggets. Refine them into gleaming insights.Hammer them into logical sequence. Fasten them to readerbenefits. Then polish and polish it until your fingers ache, tocreate a glittering necklace of persuasion that seduces the eye,charms the imagination, and dazzles the reader with so muchhuman interest that it is indeed much easier to click and go toyour website than skip.
If you add a free bonus offer, you will make it even easier forreaders to click to your website. You can offer a sneak previewof your book, a free ezine subscription, or a free special bonusreport that further enhances your credibility as the expert.
Step 3: Maintain Reader Interest & Create a Squeeze Page
Think of your article as a sales funnel. Your article title,content, bio box and the link you send your readers to shouldall flow right into each other. Including a link to the mainpage only distract and frustrate readers. You will lose thatsale forever.
When you promote your book in your bio box, then take them to asqueeze page within your site that convinces people why theyshould either buy the book or why they should subscribe.
Step 4: Target Your Audience With Ezines & Websites That Make aDifference
You need to find websites that are highly visited and ezinesthat are the most read, but more importantly, you want to focuson websites and ezine publishers within your specific niche thathave strong emotional connections to their audiences. Throughour research for Mark Hyman MD, we found information for apopular About.com editor. About.com is among the top 50 sites onthe net today. This submission resulted in over 1,500 opt-in andnew sales in one day, not counting the successes from othercredible websites.
Step 5: Submit Your Article & Build Your Links and Traffic
Now is the time to perform the tiring, boring and tedious taskof submitting your articles. But, as you completing thisprocess, know that there is light at the end of the tunnel. Byusing these article marketing strategies, you can build a steadystream of warm ready-to-buy visitors and substantially increaseyour book sales
By including article marketing into your multi-facetedmarketing and sales plan, you too can achieve success inmarketing your book. You will then only be limited by yourimagination and your time. The question is, “What is yourdestination?”
About the Author: Article marketing expert and award-winningpublic relations practitioner, Eric Gruber helped promote MarkHyman MD’s book to the top of the NY Times Best Seller List. Fora free consultation on how to substantially increase your booksales using today’s hottest Internet marketing strategies, emailEric@prleads.com or go to http://www.prleads.com/article.htm tohave Eric manage your article marketing campaign.
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